GRAHAM FURLONG
BOULDER,CO/MT

BUSINESS INCUBATION, TRANSFORMATION & ADVISORY.

INTRODUCING FRONTIER TECHNOLOGIES TO THE WORLD.

The world and its subcultures are constantly shifting, and alongside this, radical new technologies are being formed. The art lies in bringing these two forces together to create a fusion of opportunity. The product becomes widely adopted and human potential expands.

This is the focus of my work: helping companies, startups, and university labs overcome the customer resistance that comes with launching anything new, radical, and different. I achieve this through an expert blend of brand strategy, narrative development, product innovation, and market-entry campaigns.

Pioneers at Google, Mozilla, Microsoft, Lyft, and Alphabet's Moonshot Factory have trusted me with their most important endeavors. Drop me an email to collaborate.

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02 LVMH
AI AGENT INVENTION


INVENTING AN AI AGENT TO USHER IN THE FUTURE OF SHOPPING.
“Graham, what’s the future of luxury shopping for digitally native generations?” This was the challenge posed by LVMH, the world’s largest luxury goods holding company—a $339 billion group that owns over 75 luxury brands.

A massive brand needed a massive truth, and we found it not in the details of e-commerce but in the macro dynamics of wealth. Here it is: Over the next 20 years, $30 trillion in assets will transfer between generations—from Boomers to Millennials. Economists call this shift the Great Wealth Transfer. We recognized that this wasn’t just a movement of money—it was a movement of values. Millennials and Gen Z shop very differently from their predecessors, demanding more in terms of service standards, immediacy, authenticity, and transparency.

With this cultural shift in mind, we looked at the luxury sector and explored how technology could reimagine luxury shopping. We combined frontier technologies—Artificial Intelligence (AI Agents) and Computer Vision—to empower a new breed of shoppers with an intelligent luxury concierge that manages, organizes, values, and trades the luxury products in their lives.

This luxury concierge is a hyper-proactive AI agent, constantly shopping and curating on behalf of its owner. It empowers new generations to break away from their parents’ version of luxury and shop like no other in a way that keeps them where they crave to be—at the forefront of fashion.




BECOME WHAT’S NEXT/2025