GRAHAM FURLONGBOULDER,CO/MT
VENTURE BUILDER, STRATEGIC LEADER
& BUSINESS ADVISOR.
INTRODUCING NEW TECHNOLOGIES TO THE NEW WORLD.
The world and its subcultures are constantly shifting. Alongside which new technologies are being formed. The art is bringing the two together to create a fusion of opportunity. The technology becomes widely accepted and human potential expands.
This is the focus of my work—introducing technological advancements to create a human advantage. I collaborate with CEOs, entrepreneurs, scientists, technologists, venture capitalists, universities, and private equity firms to incubate and introduce new technologies that drive massive value creation for both investors and humanity.
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04 X,MOONSHOT FACTORYSTRATEGIC NARRATIVE
REINVENTING GLOBAL SUPPLY CHAINS BY GIVING EVERY PACKAGE ON EARTH A VOICE.
The Moonshot Factory, Google’s long-term business incubation unit, had a big dream: to improve how we move the world’s goods. But the team faced a problem.
They had gathered the brightest data minds.
They had invented proprietary technology.
They had proved it worked.
But they were missing something crucial— a story.
A way to rally the world’s logistics experts around a transformative invention.
They brought me into their team of PhD data scientists to act as a "technology ghostwriter." My role? Investigative journalist meets translator—turning highly technical concepts, academic theory, and supply chain mechanics into something understandable, relatable, and undeniably compelling.
This is the challenge moonshot-level inventions face:
The world is typically 10 years behind the technology.
A narrative bridge is required—one that connects today’s cultural and economic needs with the ambition of what’s to come. A bridge that invites people on a journey of transformation.
That’s exactly what we created.
Today, the supply chain moonshot is called Chorus. It does one thing incredibly well, it gives every pallet, box, and item traveling the globe a voice—one that illuminates the hidden parts of the supply chain, creating a more dynamic, adaptive system that helps keep the world moving.