GRAHAM FURLONGBOULDER,CO/MT
BUSINESS INCUBATION, TRANSFORMATION & ADVISORY.
INTRODUCING FRONTIER TECHNOLOGIES TO THE WORLD.
The world and its subcultures are constantly shifting, and alongside this, radical new technologies are being formed. The art lies in bringing these two forces together to create a fusion of opportunity. The product becomes widely adopted and human potential expands.
This is the focus of my work: helping companies, startups, and university labs overcome the customer resistance that comes with launching anything new, radical, and different. I achieve this through an expert blend of brand strategy, narrative development, product innovation, and market-entry campaigns.
Pioneers at Google, Mozilla, Microsoft, Lyft, and Alphabet's Moonshot Factory have trusted me with their most important endeavors. Drop me an email to collaborate.
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03 ROYAL COLLEGE OF ART LONDONCOACHING & MENTORSHIP
COACHING THE NEXT GENERATION OF VENTURE BUILDERS.
I was invited by the Royal College of Art London, the world's leading art and design university, to teach my storytelling and narrative-building methods to students developing breakthrough technologies as part of the Innovation Design Engineering (IDE) MA/MSc program.
Innovation Design Engineering creates future agents of change—a new type of innovator who will become a global leader in integrating design, engineering, science, and enterprise. These individuals are uniquely positioned to tackle the volatile, uncertain, complex, and ambiguous challenges facing society and the planet. IDE is about transforming individuals into fiercely curious, open-minded, empathetic, analytical, and highly motivated leaders capable of guiding teams to produce transformative results.
This was the first time I had been challenged to distill 20 years of strategic knowledge into a two-hour session—one designed to take students from inventor to master storyteller. The work accomplished with the students led to further collaborations with final-year Design Engineering (MEng) students at Imperial College London, the No. 1 university in the UK and No. 2 globally, behind MIT.
To date, I've helped 150+ students shape their new ventures and articulate their innovation stories. It’s some of the most fulfilling work I’ve ever done, and I actively seek further opportunities to collaborate with global universities to help shape the paths of the next generation of inventors.